We've spent years waiting to see what all the secretive fuss was about, and now that the device is in our hands, we can finally begin showing you images of what the Magic Leap One experience looks like.
Computer vision company Blippar has already dabbled with outdoor AR navigation, but now it wants to make it easier for people to make their way through indoor spaces with augmented reality.
Luxury automaker Mercedes-Benz has joined the growing list of automakers adopting augmented reality to provide an assist to its manufacturing operations, in this case, via the Microsoft HoloLens.
The arrival of Magic Leap One is tantalizingly close and, although the company has been saving the last details for launch day, a few of the more important details were found this week hiding deep in the code on Magic Leap's website.
The mainstreaming of augmented reality won't happen overnight, but it's becoming increasingly clear that traditional media is leading the charge in the effort to introduce the public to immersive computing. A recent example came from none other than USA Today via its 321 Launch app.
Magic Leap has earned a reputation for overt secrecy, but as it nears the highly-anticipated launch of the Magic Leap One, the company is spilling some of the beans. This week, we get a heaping helping of information on the Lumin OS, as well as a couple of great demos.
The long and slow road toward the actual release of the Magic Leap One appears to be accelerating, with a couple of new demonstrations of how the system works revealed in this week's creator's portal updates along with the company's developer documentation.
A fresh batch of developer info has been revealed on Magic Leap's Creator Portal. On Thursday evening, the normally secretive company gave the general public perhaps the closest look yet at Magic Leap One's Lumin operating system.
If you're not impressed with the current crop of AR content, and you're worried this may put a damper on the industry's growth, these stories should give you cause for some optimism.
The shifting sands of immersive computing, currently fluctuating between augmented reality and virtual reality, can be hard to navigate if you're only versed in one of the platforms. But a new series of videos from Leap Motion paints a picture of a near future world in which AR and VR will seamlessly merge together, forcing us to change the way we see both.
As it prepares to ship its first product by the end of the summer, Magic Leap has managed to impress yet another high-profile investor in telecommunications giant AT&T.
Facebook is preparing to make augmented reality experiences for brands more visible in its mobile app with Tuesday's introduction of augmented reality ads in its News Feed.
Last month was a whirlwind for the augmented reality industry, with the Augmented World Expo, Apple's Worldwide Developers Conference, and an exciting Magic Leap Twitch livestream all wrapping up before the ides of June. Now that we've had a chance to fully digest it all, we have a real sense of where the augmented reality industry is heading.
Location-based gaming pioneer Niantic has offered a preview of its augmented reality cloud platform that could change the immersive content game yet again.
For those of us who love to multitask, picture-in-picture mode is a godsend. The feature, introduced in Android 8.0 Oreo, lets you enjoy videos in a floating window overlaid on top of another app. However, while the OS does have native support, only a select number of apps support the feature.
In our last ARKit tutorial, we learned how to measure the sizes of horizontal planes. It was a helpful entryway into the arena of determining spatial relationships with real world spaces versus virtual objects and experiences.
While it has been slower to arrive than a walker limping through thick Georgia mud, location-based augmented reality game Walking Dead: Our World finally has a confirmed launch date: July 12.
Augmented reality is really picking up steam as a tool for marketing departments to pitch their products.
Magic Leap shows up in the weirdest places. Last week, right at the start of World Cup fever, for some reason, the Magic Leap One appeared on a Brazilian television show.
On Tuesday, at the Unite Berlin developers conference, Unity unveiled new tools designed specifically for augmented reality that could literally raise the technology to the next level.
At present, consumer-facing augmented reality is a mobile world, and Snapchat is making money on it through advertising partnerships.
The availability of space for filming immersive content has just gotten bigger with the launch of Innovation Studios by Sony Pictures Entertainment.
Last week's Augmented World Expo felt like a distant memory by this Monday, as Apple unveiled ARKit 2.0 at its annual Worldwide Developers Conference. Certainly, this news would overshadow anything augmented reality this week as it nearly eclipsed AWE when early reports leaked of the toolkit's new superpowers.
Earlier this week, we told you about the new DreamGlass augmented reality headset from Dreamworld, a company started by a former Meta executive. The device looks great, and the features sound good, but is it worth your hard-earned cash? I recently took it for a brief spin to find out.
Escape rooms, those real world puzzle games that challenge teams to solve a mystery and gain their freedom from a locked room, are all the rage right now. But augmented reality games such as The Lockdown could make them obsolete.
On Wednesday, June 6, the people at Magic Leap finally (FINALLY) decided to give the public a dedicated, slow, feature-by-feature walkthrough of the Magic Leap One: Creator Edition. How was it? About as good as it gets without actually getting to see what images look like through the device when wearing it.
Just a year after facing trade secret theft allegations from his former employer, ex-Meta Company employee Kevin Zhong and his new company are ready to ship the product that triggered the lawsuit.
Using the ARKit 2.0 announcement as its springboard, software maker Adobe is looking leap up to the level of Unity Technologies and Epic Games, the companies making the go-to tools for creating augmented reality experiences.
Most of us have, at one point or another, found ourselves glued to our smartphone in a trance-like state, totally unaware of what's around us. Well, Apple has a way to curb overuse with an awesome tool for iPhone starting in iOS 12. It can help nudge us away from our phones to spend more time attending to real-life matters.
Among iOS 11's many criticisms, one of the more surprising complaints came from parents worried that Apple wasn't doing enough to monitor and control their children's iPhone usage. Apple seems to have taken these issues to heart, as iOS 12 introduces new and improved parental controls to help encourage healthier mobile habits for kids.
As expected, Apple revealed today at the WWDC keynote that ARKit 2.0 will support multiplayer gaming support and persistent content, which will arrive this fall with iOS 12.
The Augmented World Expo is winding down in Santa Clara, where Qualcomm, Vuzix, and Meta Company were among the companies making big announcements.
Between acquisitions, hirings, patent applications, and insider reports, all signs point to Apple building a smartglasses product that could ship as soon as 2020, but the company has not officially confirmed such plans.
This time last year, computer vision company uSens introduced a stereo camera module capable of hand tracking. Now, uSens can achieve the same thing with just a smartphone's camera.
Electronics maker Epson is courting developers to its Moverio smartglasses with an updated software development kit (SDK) and integration with a web-based tool for publishing augmented reality experiences.
Confirming a previous report from last week, Qualcomm announced its Snapdragon X1 platform designed for augmented and virtual reality devices during an event at the Augmented World Expo in Santa Clara on Tuesday, with Meta and Vuzix among the first manufacturers to adopt it.
The premise of Jurassic World revolves around splicing genes to create new dinosaurs, so it is fitting that the location-based AR game is a clone of Pokémon GO merged with the DNA of the Jurassic Park franchise.
It will likely take a few more years before smartglasses are ready for primetime as component makers achieve the innovations necessary for consumer-centric device designs. Nevertheless, two technology companies are making steps in that direction as Qualcomm is rumored to be working on a chip dedicated to AR & VR headsets, while DigiLens has reduced the size of its waveguide displays for motorcycle helmets.
Consumers are chomping at the bit for augmented reality smartglasses from Cupertino's finest, but one market analyst is saying not so fast, Apple fans. Meanwhile, automotive AR is gaining speed, with the latest milestone coming courtesy of a major investment in waveguides by Continental. And although mobile AR apps have already arrived, retailer Target is taking a different approach. So why is Target tinkering with web-based AR? Answers below...
Noted analyst Gene Munster is predicting that Apple's initial entry into the augmented reality wearables category will be a year later than previous reports have estimated.